View all jobsMarketing Manager, Insurance
Thornhill, ONGreat opportunity with our multi-faceted membership client! They are looking for an Insurance Marketing Manager.
Responsibilities:
- Plan integrated campaigns that will achieve targets including evaluating customer segments and looking for growth opportunities
- Monitor and produce post analysis and ROI reports to assess campaigns
- Allocate and manage the P&C Insurance Marketing budget
- Remain up to date on P&C Insurance industry regulations and news to ensure marketing plans align with expectations
- Create annual marketing and product plans for insurance products
- Provide updates to management on trends that are impacting business plans
- Work with the B2B Insurance team to find more opportunities to grow awareness
Qualifications:
- University degree in marketing or relevant field
- 5+ years of related experience in marketing including 3+ years of managing a team
- Experience results analysis and forecasting
- Experience with P&C and/or Life, Health & Dental Insurance
- Knowledge of B2C marketing priciples, including data segmentation, digital channels, creative testing, and post campaign analysis